Blowing up Instagram with his laidback style, gorg photography and enviable man bun, Jordan Wade is a menswear blogger worth following. At just 22, the Sydney-based style influencer started his blog, The Second Edition, from a desire to be more creative and carve a name for himself as a photographer and stylist. We got the lowdown from Jordan on all his current crushes, insider tips and fashion essentials.
Jordan wears Bonds Besties Stripe Crew Tee in White & Vintage Denim and Bonds Beach Hood in Vintage Denim.
Best thing about blogging:
I get to be creative everyday, meet talented people and work with some of Australia’s most iconic brands.
Daily uniform:
I’m big on basics, so a plain long sleeve tee and a pair of jeans with my Timberlands. My style is transeasonal at the moment, so I like to carry around a bomber jacket too.
Can’t live without:
My Herschel bag, it goes with me everywhere to carry my laptop, camera, notebook and everything I need for the day.
Latest read:
Leaders Eat Last by Simon Sinek. It has helped me to be more inspired to go to work harder while building better relationships with my team.
What I’m listening to:
Shake & Tremble by Django Django
Insider styling tip:
Make sure your clothes fit you! It’s really common to meet guys who don’t know what their correct pant or shirt size is. It can make all the difference.
Jordan wears Bonds Slim Chino Short in Cinnamon Sand (COMING SOON).
In-flight essential:
A comfy pair of pants, in either a drop crotch or stretch denim style. I need to be as comfortable as possible when flying!
Favourite brunch spot:
I always go to my local in Manly, The Shop Next Door. They make my drink of choice - cappuccino using coconut milk.
Secret to your success:
I have always treated my blog like a business and work really hard on it. I never take myself too seriously either and can always laugh at myself.
Favourite Bonds piece:
The Jogger Trackie - I live in them at home!